The Madrid Football Fashion Parade (Summer 2020 Edition)

Welcome to my round-up of the new kits being released all around the world of football in Madrid this summer!

This was one of the most popular posts of last year on the blog, so I thought, “Why not do it again?”

Although this year I’ll be doing things a little differently – I’ll add new kits to the top of the post as they’re released (or as I find them) to make things a little bit easier to keep track of.

SAD Villaverde Home Kit

A couple of days before the Tercera season got underway, Botti finally revealed their new home kit. Not for them a fancy launch video or models doing moody poses while wearing the shirt over a hoodie.


It’s a basic Joma teamwear shirt – the “Tiger” template which features a pinstriped pattern in a slightly darker green than the body.

It’s an understated design, but the oversized sponsor’s logo ends up dominating the front of the shirt.

I do like it – I have a major soft spot for Botti, so that helps – but I will miss their classy Hummel shirt from the last couple of seasons.

Rating: 7/10

Dux Internacional de Madrid Home, Away and Third Kits

There have been big changes at Segunda B side Internacional de Madrid this summer as the club acquired new owners in the shape of eSports club DUX Gaming, who count Real Madrid goalkeeper Thibaut Courtois and Real Betis forward Borja Iglesias among their shareholders. 

The club now has a new name, new colours and is leaving its old home in Boadilla del Monte to move to Villaviciosa de Odón. 

So onto the kits…

It’s another case of a team having the same template across all three shirts and the pattern is a bit out there – the away seems like a slightly more restrained version of the already-infamous Man Utd zebra print/dazzle camo kit.

But it is distinctive – it’s not just another boring teamwear template and it will make sure Inter stand out in the Segunda B this year!

Rating: 6.5/10

Rayo Vallecano Home, Away and Third Kits

Rayo announced their new kit deal with Umbro on 9th September and launched their kits on the 11th, all amidst talk that they are trying to sue former suppliers Kelme. Life at Rayo is never dull!

The home shirt is almost perfect. The classic sash design on a clean white shirt (minus the weird red to orangey fade effect from last season’s effort) with a neat black collar with a single splash of red and the classic Umbro logos on the cuffs.

Why is it only ‘almost’ perfect? The presence of the William Hill logo on the sleeve. Rayo’s fans, famous for being left-leaning and socially conscious, have issued a statement condemning the club’s association with a betting company. It certainly goes against the perceived ethos of the club.

The away kit replicates the home shirt in a subdued charcoal grey and black palette. It also features a black ribbon on the chest, in memory of people who died during the Covid-19 pandemic.

Then there’s the third kit. Oh my, what is this? It’s like three different designs mashed up into one. There’s something wonderfully anarchic and chaotic about it, which in many way makes it the perfect fit for a club like Rayo. I might have to add this one to the collection!

Rating: 8.5/10

Fuenlabrada Home, Away and Third Kits

They day before La Liga was due to return, Fuenla finally “dropped” their new kits for 2020/21. 

Still made by Joma, all three kits follow the same template which is sadly uninspiring. 

Of the three, the blue home kit with darker blue sleeves (which bears more than a passing resemblance to the Nike template they were wearing when I first saw them play in 2018) is the best. 

The bright green away is suspiciously similar looking to Leganés’ away kit from last season, which I didn’t really like then and it hasn’t grown on me, while the red one is ok. That’s really all I have to say.

The pattern on the sleeves of all three consists of narrow pinstripes of contrasting colours which creates the darker effect. It works well enough on the home and away kits, but on the third shirt it leaves the sleeves looking pink, when leaving them white for an Arsenal-style look would probably have been better.

Rating: 6.5/10

Real Madrid Third Kit

Real Madrid released their third kit for the new season – and they’re back in black! Last season was a rare instance of the club not having a black alternative kit but they’ve made up for it this year.

Admittedly it’s slightly different from normal, with the shirt boasting a grey shadow pattern which according to kit release jargon is ‘inspired by the paintings on the ceramic tiles that grace the city’. Although to me it just looks like an updated version of the pattern Adidas used for their goalkeeper kits last season. It also features pink detailing on the badge, sponsor and Adidas logos, meaning the colour plays a prominent role in all three of their kits.

I do like this one – not as much as the away kit, but it’s still a good effort.

Rating: 7/10

Atlético Madrid Third Kit

Noooooooooooo!

Anyone who knows me knows that I dislike neon-coloured kits. Especially neon yellow or green ones. This is no exception.

With a couple of honourable exceptions Nike’s new third kit range, which this year is based on Air Max trainers, is a massive downgrade from last year’s 90’s-inspired collection. And unfortunately, due to the number of La Liga teams who wear red and blue, there’s a fair chance this will see plenty of outings in the season to come.

Atléti’s home and away kits are good, but this drags their average down badly.

Rating: 2/10

AD Alcorcón Home, Away and Third Kits

Alcorcón have left Kelme behind and moved to Kappa for the new season and the Italian brand have produced some great kits for them!

The all-yellow home kit is trimmed with blue and has a cool, blocky shadow pattern running through it.

The blue away is my favourite of the three, featuring a textured pattern in the fabric and broken horizontal pinstripes.

The red third kit is the most basic of the bunch, a plain shirt with big white cuffs and a red collar with white inset. It’s the same template as the two goalkeeper kits, so I’d say there’s a fair chance that the south Madrid club’s ‘keepers will be wearing it fairly often this season.

This is a great set of kits and Kappa and Alcorcón deserve credit for producing three different designs and not simply wheeling out the same template in five different colour schemes.

Rating: 8.5/10

CF Pozuelo de Alarcón Home Kit

I’ve not seen this officially announced anywhere, but from the recent spate of new signing photos on their Twitter feed, it appears Pozuelo have teamed up with Adidas.

They’ve gone for the green version of the Campeon 19 template (aka the Germany 2018 World Cup shirt) and you know what, I really like it!

I’ve been a bit negative on teamwear in this post, but this is just a really good template. The only issue I think they might have is when it comes to adding a sponsor: do you put it over the pattern and thus spoil the visual effect? Or place it lower and leave it looking a little awkward?

Rating: 7/10

Leganés Home Kit

Oh Lega, what have you done?

I support a team who wear a striped kit. So for me, the golden rule is, don’t mess too much with stripes. 

Last season’s kit was an interesting asymmetrical twist on the design, but this year there’s just too much white. A single blue stripe on the front, with a white pinstripe in the middle, blue underarm panels and blue stripes across the top of the sleeves. 

Leganés and Joma have been known to mix things up a little, their 2017/18 shirt was an Ajax-esque design with a single broad blue stripe, but on that occasion, the blue was replicated on the back as well. Looking at this one from behind, you’d be forgiven for thinking it was a plain all-white kit. 

Rating: 4/10

Rayo Majadahonda Home and Away Kits

A la bimbam bimbam bimbam, a la bimbam bimbam gooool! Rayo Majadahonda’s new kits somehow escaped my attention when they were released about a month ago, so let’s atone for that right now.

First things first, I’m not really on board with the pink tint to the video, which, if you didn’t already know, would leave you seriously confused about what colour Rayo actually played in.

Rayo are another team who’ve switched to Nike this summer and like Sanse, are utilising our old friend the Nike Legend template. The only difference being they’ve gone for the blue trimmed version rather than the red one. They’ve also managed to incorporate the lightning bolt from their logo, positioned below the sponsor.

The black away is significantly more reserved than the kit used on the road last season, which featured a striking neon thunderbolt pattern, but it feels a little too safe, especially as it replicates the template of the home kit.

Rating: 5.5/10

UD San Sebastián de los Reyes Home and Away Kits

Sanse as they are more commonly known (the whole name is a bit of a mouthful) had a very bad season in 2019/20 and were only saved from relegation to the Tercera by the premature end to the season and the decision to cancel relegation in the lower leagues. So they will be once again competing in Segunda B this coming season.

And they will be doing so in Nike kits, having agreed a deal through the company Fútbol Emotion, who coincidentally are also behind Unión Adarve’s Adidas kits.

So yes, it’s teamwear, but slightly adapted. 

The home kit is the Nike Legend template, which has already been around for a few years and features red panels on the sides and the collar. Sanse have added their signature red band across the middle of the shirt, but in truth it looks a bit awkward. It might have been better if they’d chosen a plain white shirt.

The black away kit is from the Tiempo Premier range and it’s pleasing that they haven’t just gone for the same template as the home kit in a different colour. Aside from white panels under the sleeve, it’s plain black and I presume it will be worn with matching black shorts and socks, which should create a classy look for Sanse.

Rating: 7/10 (mostly for the away shirt)

Atlético Madrid Away Kit

Atlético’s new away kit basically just seems to be a slightly altered version of last season’s – in navy instead of black.

There is red trim and Neptune’s Trident (representing the fountain where Atleti traditionally celebrate their triumphs) is featured on the inside of the neck.

It’s a perfectly fine kit, albeit a bit underwhelming after the wonderful home shirt. Hopefully Nike have something more special in store for the third kit.

Rating: 7/10

Leganés Away Kit

Leganés have gone with an all-black ensemble, trimmed with neon green and grey for their forthcoming season in the Segunda.

Black kits are usually hard to do wrong, but there’s something just not quite right about this one. I think it’s mostly down to the grey triangles on the front of the shirt.

I can’t find any kit launch nonsense which explains what the triangles represent (it’s usually something like “the passion of the fans”) so if anyone can enlighten me, go ahead!

There are some nice touches, such as Sentimiento Pepinero appearing on the back of the neck, but overall, this isn’t one of my favourites.

Rating: 5.5/10

Real Madrid: Home and Away kits

It must be very difficult to come up with new ways to embellish a plain white shirt every year.

I was initially pretty cool on last season’s gold-trimmed effort, but it gradually grew on me over the course of the campaign and the fact it was worn as Madrid won their 34th La Liga title will probably ensure it is fondly-remembered.

The new offering from Adidas is pretty plain, the only trim coming from the three stripes along the sides in pink and a little bit of taping on the back of the neck.

On closer inspection, there’s a sort-of lightning bolt effect through the fabric, which definitely adds something to the shirt and it definitely looks better when teamed with the white shorts and socks, which are also trimmed with pink.

I’m again a bit meh on this one. I don’t really like the collar, which is pretty common across a lot of Adidas shirts this year.

As I said last year, it would be nice to see purple make a return as a secondary colour on the Real Madrid home shirt – it hasn’t been featured since 2007/08 whereas pink is returning for the second time in the last decade, having played a minor role on the 2014/15 shirt.

But if that wasn’t enough pink for you…

I actually really like this! It’s a bit out there, but when there’s so little room for experimentation with the home kit, I feel Madrid can really try things with their alternate kits.

Let’s get things straight, I’m not going to rush out and buy it, but it’s a perfectly acceptable away choice and it will likely see more use than last season’s sadly under-utilised navy effort.

This kit was given its first outing as Madrid were eliminated from the Champions League by Man City at the start of August. So not the best start for it.

Rating: 7.5/10 (brought up by the away shirt if I’m honest)

Getafe – Home, Away and Third Kits

This is a real return to form for Getafe after last season’s slightly underwhelming set of kits.

First up, yes they do all use the same template, but when it’s a good one and there’s a reason for it, I can overlook that.

The black trim that features on the collar and sleeves is in the words of the club press release, “a heartfelt tribute to the victims of the pandemic”. It means that in every game they play next season, Geta will commemorate those supporters who died in the Covid-19 pandemic.

The three kits are a big upgrade from the past season, the all-blue home kit returning to a darker shade, as does the red away and a clean all-white design replaces the slightly lurid yellow one as third kit.

A very strong showing from Getafe and Joma!

Rating: 8.5/10

Unión Adarve – Home Kit

I have decidedly mixed feelings on this one…

Last season’s Adarve home shirt from Uhlsport was a strong distinctive design – the all-Black kit with the red central stripe was unique in the Madrid Tercera.

Switching to Adidas this season, well let’s just say when the kit deal was announced I had a quick look at the Adidas teamwear catalogue online and picked this out as the one they’d end up with.

The club has worn red and black stripes in the past so there’s no real issue on that front, but I’ll just miss their old look.

I’ll probably end up owning this shirt too – if they offer it along with a season ticket for €45 like last season.

Plus the increased presence of red means whatever they choose as the away kit will get plenty of use this coming season…

Rating: 6.5/10

 

RSD Alcalá – Home, Away and Third Kits

Alcalá are premiering their new kits for the upcoming season in this weekend’s promotion play-off semi-finals (18th/19th July) and by next weekend, we will know whether they will be wearing them in Segunda B come the Autumn.

The kits are supplied by Danish brand Hummel, always a cult favourite, who have given them a clean design with an almost square-looking collar and the iconic chevrons featured on a black background on the sleeves. The home shirt is red, the away is blue and the third (not pictured) is white.

The kits look good, but there is a certain lack of imagination in the same template being used for all three – the only real difference is the presence of red side panels on the white shirt. They’re all individually nice kits, but the lack of diversity costs them a couple of points overall.

Rating: 7/10

Las Rozas Home and Away Kits

Las Rozas are one of the more prominent lower league teams in Madrid that I’m yet to see in action. I probably would have this past season but for the pandemic putting paid to all lower league games after mid-March, so hopefully I can get to their ground whenever fans are allowed to return in the new campaign. 

In a footballing sense, the abandonment of the season probably helped Las Rozas as they looked likely to be one of the four sides relegated from Segunda B Group 1. In the intervening months they’ve gone and got themselves a big-name manager with former Real Madrid and Spain player Ivan Helguera taking charge. 

So on to the kits…

There’s not really a huge amount to say. Both kits use the Adidas Regista 20 template, which features a plain body and white sleeves with a gradient pattern formed by hexagons. 

The addition of the Spanish flag and city crest on the back of the neck is a nice touch too.

Overall though, they’re nothing special and I always feel it’s a shame when teams have multiple kits based on the same template.

Rating: 6/10

Atlético Madrid Home Kit

Oh this is nice!

The current Atlético home shirt is fine, but a little safe, which was maybe to be expected after a couple of slightly out-there efforts worn in their first two seasons at the Wanda Metropolitano.

This just oozes class. I love the button-up polo-style collar in dark blue and the slightly wavy look to the stripes, which is a subtle way of updating the design (note to whoever designed Nike’s home kit for Inter)

Teamed with dark blue shorts and red socks, almost the same as this season’s, it’s a classic Atleti look.

Rating: – 9/10

Leganés – Third Kit

I think Lega were the first La Liga club to release a new kit for the coming season – unfortunately it’s the only thing Super Pepino’s boys will be first in this year as they look set to suffer relegation after four years in the Primera Division.

The “sanitary blue” kit, which was first worn in their 2-0 defeat at Barcelona, is dedicated to the “heroes of the fight against Covid-19” – Leganés being the municipality in Spain hardest hit by the Corona Virus outbreak.

And despite being Ballymena colours, it’s actually quite a nice kit.

Rating: 7/10

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